About Baking Management
Baking Management gives you direct access to the $63 billion volume baking industry. Baking Management provides the latest product and service information to manufacturers and wholesalers of breads, cakes, sweetgoods, cookies, crackers, snacks, pizza, tortillas, mixes, doughs and other baked products. The magazine reaches owners, presidents, C.E.O.s, R&D quality, purchasing and plant managers, as well as the marketing and production management teams at the nation’s wholesale volume bakery locations. Editorial includes features on successful plant operations and those undergoing capital investments, equipment innovations, new ingredient formulations, healthful baking solutions, the latest in R&D and packaging, product news and articles focused on trends affecting the industry.
Markets served: wholesale baking industry
In addition to the monthly issue:
Suppliers Directory and Buyers Guide This annual directory features the latest contact and product information of key suppliers to the wholesale baking market. Advertisers receive complete company and contact listings bolded throughout the print directory, cross referenced to where their ad appears. In addition, the buyers guide extends its reach nationally and internationally through Bakery-net.com, which receives about 29,000 visitors per month.
Problem Solver Guidebook
This annual supplement answers some of the high-volume baking industry’s most challenging production and formulation issues and problems.
Leaders in Baking Innovation
This annual edition chronicles new or innovative products as they make an impact on the bakery industry. It profiles how new equipment, ingredients, packaging ideas and software are used in particular bakeries to the benefit of those using them, distinguishing between the old and the new. The Leaders in Baking Innovation also remains in circulation at industry shows and event throughout the year.
Innovator of the Year Awards
Each September, Baking Management honors the best and brightest in the baking industry with the Innovator of the Year awards. These awards include the Capital Investment of the Year and the R&D New Product of the Year. Advertisers in this issue also are recognized with a profile that recognizes their innovative achievements.
Healthy Baking Seminars
The Healthy Baking Seminars are hosted by Baking Management and its sister magazine Modern Baking; and are held in conjunction with Natural Products Expo West in the spring and Natural Products Expo East in the fall. The seminars explore the most significant trend in the industry: more healthful products. Panels of experts debate and discuss the myriad of issues impacting bakeries in their quest to appeal to a huge and growing market of health-conscious consumers.

